SHI NAIL BLUE

BLUE has a similar square footage to Shi Nail’s Richmond location but was layout to have more service stations, an extra storage area and a merchandise display area.

Unlike most nail salons in town, we put service stations away from storefronts to provide privacy for customers. The nearly full-store-width reception counter has a multi-function design that allows staff to introduce the merchandise to the customers, welcome guests for service, and prepare service schedules at the same spot. Mirrors next to the reception area are designed for customers to touch up their hair and dress before departing, and also allow the receptionist to monitor both ends from different positions.

On top of white with wood essence applied at the ShiNail flagship store, we added a blue tone and several metallic elements to make this little sister appeals to younger generations.