SHI NAIL BLUE

Blue is Shi Nail’s second salon opened to accommodate customers from the center to eastbound of Vancouver lower mainland. The client wanted to add differentiation to their second and possibly upcoming branches, we found short colour names would be good matching to the company name, act as colour codes to indicate store location(s), and can be applied to each salon’s colour scheme.

The logo identity and corporate items were designed under the same brand essence of Shi Nail with an updated typeface and new salon's main colour.