STUDIO AROMA

BC : CANADA

Studio Aroma is a small studio launched in late 2014 offering aromatherapy and handcrafted body care products.

We provided branding consultation and design works from naming, packaging, to online presentation base on client’s business idea. Our major concern was how to introduce one brand with service and products that use to targets two types of customers, so we proposed an easily recognized name “Studio Aroma” to help define the business’ specialty in aromatic products. Next, we assigned two name extensions “Holistic Therapy” and “Holistic Essentials” to two different logo designs that allow the client to promote its aromatherapy and body care products to the audience effectively.

The “holistic therapy” logo, with modern and bold impression was designed to provide a calm and grounded feeling for patients, also used as the corporate identity.

The “Holistic Essentials” trademark, using a soft and light handwriting font allows product titles stand out at tiny product labels.

Logos applied at business cards, product labels, and aromatic product test strips. Metallic bronze ink was used to enhance the simple elegant layouts.

Display banner for trade show